Why More Women Need Life-Changing Amounts of Money with Elaine Asher, Co-Founder of EVE Wealth

Getting Rich Together

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Why More Women Need Life-Changing Amounts of Money with Elaine Asher, Co-Founder of EVE Wealth

In this episode, I'm thrilled to sit down with the inspiring Elaine Asher, a powerhouse in educating and empowering women to gain financial independence through investing, especially in alternative assets. Elaine shared how she grew up...

Syama

Feb 27, 2025

Elaine shared how she grew up being super studious with a heavy emphasis on getting a liberal arts education after high school. We dive deep into Elaine's early memories of money and how the Black Monday stock market crashed in 1987 served as an early lesson in the broad impact the stock market has on society.

Elaine takes us through her diverse career, from non-profit fundraising to private wealth management, eventually leading her to the dynamic world of cryptocurrency. Her mission is clear: to break down barriers and enable more women to participate in all types of investing — especially crypto.

Elaine also discusses her latest venture, Eve Wealth, which aims to simplify and demystify investing in digital assets for women. Tune in to learn about the impactful changes Elaine is making and how you can take steps toward your own financial empowerment.

Key Topics:

Early lessons in the volatility of money through the 1987 stock market crash
Attending 3 high schools in four years as a type A teenager
Choosing a college major for enjoyment vs. out of necessity
Cold-calling Wall Street for her first job in 1998
Elaine’s first exposure to the power of investing
Learning not what to do with money after her grandfather died
An initiation into investing through an inheritance and how it helped drive her career moves
Quitting her job to travel Europe
Lessons from the wealthy at her fundraising job
A desire to get into finance to inspire more women interested in investing
Elaine’s journey to working with JP Morgan
The breakthrough moment that got her into cryptocurrency investing
The untapped opportunities for women with crypto
Having a high risk tolerance for investing
Going on a mission to educate more women in the power of crypto
Starting Eve Wealth and fundraising her startup